Ramit Sethi – 50 Proven Email Scripts


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Use my private email methods to get the emails I have used to build relationships, generate millions of dollars and save me thousands of hours. Don’t reinvent the wheel. Don’t wonder what words to say. You can be certain by using tested email templates for your business or personal life.

From the “personal email laboratory” of Ramit Sethi, New York Times bestselling author

I was sitting at my computer, waiting to push “Send,” but I couldn’t bring myself to do it.
It was yet another college scholarship application I was sending in, but I knew they wouldn’t see all my hard work…my sense of humor…my ambition. This email was all they would see.
IF they liked the email…they might read my application.
They might invite me to interview if they like my application.
And IF they liked me in person…they might give me the scholarship — money I needed for college, since I came from a middle-class family.
It all began with that email.
How many emails do you send each year? THOUSANDS?
But what are we to do? We just write what we think. That’s like walking into an interview and simply “answering their questions.” If that’s your plan, you’ve already lost.
Top performers know that 80% is done before you even step foot in the room. Email is no different: 80% is done before you even write your first sentence.
This is something that nobody teaches. They give advice like “write short emails — nobody wants to read long emails.” (Which, by the way, is not true. I’ve generated literally millions of dollars writing long emails. (More on that later.
Who would ever teach us? Who’s actually sat down and systematically studied how to reach busy people using email? How to get a group or friends to commit to doing something by sending a Thursday message to their inbox.
We can also blame ourselves. Although email is one of the most powerful tools we have, how many of us actually know how to write effective email? How many of you have tried different methods to send emails that work?
And honestly, how many of us just write whatever email we want, then complain when people don’t respond?

Instead of learning how to write world-class emails, we do…THIS

What should we do instead of learning to write high-quality emails that get results?
We are always looking for the best productivity app! We believe that if we can somehow “manage” our inbox, everything will be OK.
Here’s the truth: You can spend the rest of your life trying to wrangle your inbox under your control…and you might be EFFICIENT, but you will not be EFFECTIVE.
That means you can be at “inbox zero” and still get nothing meaningful done!
To be truly EFFECTIVE, you must learn to see inside the minds of people and create emails that move them. To truly understand the needs of busy people, open an email, reply to it and stay in touch.
This is even more important each year, as we get more emails. If you master these skills, you’ll always be able to penetrate overflowing inboxes and sidestep the barriers that people put up to ward off time-wasters and novice salespeople.
I’m talking about emails that respect busy people…that deeply understand what they want and fear…and cut through the clutter (even a Fortune 500 CEO’s clutter) to get a response.
I’ve been testing emails since 1998. Subject lines…copy…length…the number of questions to ask…and virtually every permutation you can imagine.
I started because (1) I’m a testing nutcase and (2) I realized we send THOUSANDS of emails every year. If I could improve my emails by even 10%, that’s a savings of thousands of hours over my lifetime — time I can spend traveling, going out with friends, or doing whatever I want to live a Rich Life.
And with a large email list, I’ve been able to explode the number of tests I run — running sophisticated email analytics — and develop even deeper techniques of reaching people.
You know this — you read my emails!
What if you could take the years of learning I’ve done and apply them to your OWN emails? Not just your business email, but your personal emails as well.

How I learned to create emails that get results

It was amazing to me how many people write emails every day but never take the time to deconstruct how to create winning emails.
These emails are crucial.

  • These emails allow us to connect with mentors, hiring mangers, and even friends.
  • They are a great way to get promoted
  • They let us invite people to parties…and actually have them show up!
  • They help us build our professional reputation
  • They affect our time — either presenting us as efficient, likeable professionals, or time-wasting ramblers who require multiple back-and-forths to get anything done

So, knowing I’d likely spend the rest of my life writing emails, I decided to start testing a new way of sending emails.
Here’s what I did.
First, I “stress-tested” all the email advice everyone gives us. For example, “send short emails! Only the facts! Nobody reads long emails!”
It’s funny, because I know a very sophisticated marketer who wrote emails that are 10-20 pages long. People scoffed at them, saying “These are ridiculous. Who reads these things?”
He smiled and said, “Only the buyers.”
I quickly discovered how much of the “advice” out there is totally wrong. In fact, Some of my very long emails have earned millions of dollars.
Second, I began to try to reach busier people. I was surprised at the way busy people view email. These differences are crucial if you want to reach them.
For example, when I was in college, I would email VERY busy people (CEO-level) and feel bad if they never replied…or if they sent a 1-line reply. I would blame them, saying, “Ugh, it would only take a minute to reply.” But over time, I learned that it was MY fault — and if I had written a more engaging email, I probably would have gotten a response.
Learning how to write to VIPs — including the key phrases and psychological triggers to use — was how I secured jobs consulting at multiple venture-capital firms as a college student…and met bestselling authors…and got invited to speak in Hawaii and Japan and all over the world.
Finally, I tried them in my own life. I didn’t want to come off as a weird robotic emailer…so I tested new ways of inviting people to parties and getting flaky friends to respond.
And now I want to reveal the actual emails I’ve used to build relationships with CEOs…generate millions of dollars…and save thousands of hours — all from my inbox.


How to Get the Unreachable.
and Send the Perfect Message…Every Time

For the first time, I’m opening up my private vault to show you the actual emails I’ve sent and received that have made winning impacts.
But it’s not just about the emails. I’d like to give you my personal feedback on why these emails work. In fact, I’ll share my actual analysis for every email, showing you where the email works and where it fails. You’ll also get inside techniques I’ve never revealed publicly — ones I developed myself and tested with millions of emails.
This material is available only through this website. You can’t hire me to write emails for your company, even at my hourly rate (not a typo). I only write emails to myself.
You can still see the psychology behind how I created my emails over many years of testing. You can then see word-for-word emails and my analysis of each.
There’s no need to reinvent the wheel. Use my years of testing to copy and paste these emails — and watch the results roll in.
Don’t ever feel “stuck” at not knowing what to write. You’ll get actual scripts that help you build instant rapport, but also get down to business — all respectfully and ethically.
And don’t worry about your emails being ignored. Since these subject lines have been tested, you’ll be confident your email will be seen AND responded to.
You’ll learn:

  • How to set up phone calls with “higher-status” people so they make time in their busy schedule to talk to you. (Page 49)
  • Impress an interviewer before entering the room with this simple script for confirming a meeting. (Page 53)
  • Why? Pre-meeting emails can set you up for success with a busy executive and my go-to template. (Page 54)
  • Why you MUST email a busy person before you send them something unexpected (like an invitation to an online app) — and how to Invite them to come. (Page 55)
  • How to Get VIPs to make time for you from their busy schedules and answer your questions. (Page 57)
  • How to Double the size of your network and increase its value by asking for recommendations of people to talk to. This script is a lifesaver to those who are uncomfortable with networking. (Page 58)
  • Just because someone is a stranger doesn’t mean you can’t connect via email. This proven script will help you. Cold email is a good way to get advice from someone you don’t know. (Page 59)
  • Connect with a VIP who doesn’t know you exist? Ask your mutual contacts to introduce yourself to the unreachable. (Page 63)
  • How to get a VIP to respond to you — THE SAME DAY. (Page 70)
  • Don’t you hate it when you ask several questions in an email and the person only answers one? It drives me crazy. That’s why I tested and refined this script to get Multiple questions can all be answered in an email (Page 67)
  • How can you? Ask someone to be a referee for you if you haven’t spoken in a while, even years? My killer reference request email will solve your problem. (Page 71)
  • If you’re focused on building relationships, you better get good at introducing two people over email. I introduce 10-15 pairs of people per week, so I know what works, what doesn’t, and what mistakes aggravate VIPs. (Page 76)
  • This proven script will help get you into a top company and land a competitive internship. This is a Two-page masterclass in positioning even if you’re not looking for an internship.) (Page 86)
  • It is important to send a thank you email and often botched. Here’s the best way to seal a great impression. (Page 89)
  • How can you? After the initial meeting, how can you keep the relationship warm? With the Closing the Loop Technique. I’ve personally used this technique (and these scripts) to build lasting relationships with VIPs, land jobs, and secure national press. Closing the Loop Technique is an ebook that contains three powerful scripts. They are well worth the cost. (Page 90)
  • Don’t let gatekeepers keep you from connecting with VIPs. Use my script for emailing a busy person’s assistant so he goes out of his way to get your message to the VIP. (Page 95)
  • How do you reconnect with an old contact that’s gone cold? Learn how to remind an old contact of your connection and how to use the Wide/narrow technique to ensure you reconnect. (Page 103)
  • Reject emails and turn them into positive relationships with this proven script. (Page 105)
  • Need to send an e-mail reprimanding someone Read this first. (Page 113)
  • How to ask your boss for vacation leave so he’s happy to sign off on the request. (Page 115)
  • Email is a terrible time suck if you’re not 100% clear and strategic about your messages. You can easily My scripts will help you to save hours per month on back-and-forth emails. (Page 131)
  • While you’re saving time…don’t waste your time at pointless meetings by asking for an agenda first — politely. (Page 136)
  • You can save even more time with Meetings that are not accepted (but which do not destroy any bridges). (Page 139)
  • Your personal life is also influenced by email. That’s why I’ve included a bunch of scripts to help you boost your social life. Like My invitation script to friends that invites more people to come out. (Page 143)
  • Plus, many other things!

These word-for-word email templates are now available for instant access

I’ve collected all these scripts — and more — into a new mini-course for you.
So you can understand why each script works, I have included a detailed analysis.
I also went one step further than you.
Scripts are one thing. They are highly valuable, and you’ll rarely find someone offering you tested scripts (because testing is hard). But I want you to be able write any email that you come across.
So I included more than just the scripts: I included the actual private framework I’ve developed to know HOW to write powerful emails that get results. You’ll learn the actual techniques I use to craft these scripts, and test them. Using this “framework” approach, you’ll be able to go far beyond simply copying and pasting my scripts…you’ll actually be able to create your own emails for any situation you encounter.
Now. One month from now. 10 years from now.
50 Proven Email Templates comes with my 60-day guarantee. I offer this because I know these scripts work, and you’ll be able to see they work by sending just one email. I use these scripts every week, in fact.



Ramit Sethi – 50 Proven Email Scripts




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